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Google has buttered its bread in advertising as the largest search engine. But some industry observers wonder whether Google's reliance on search to buoy its YouTube property and other investments, including Google Apps in the SAAS messaging and collaboration sector, is sustainable in the long run. Don't count out Google yet, as the company has spawned considerable application development efforts such as Android, which could be a big hit in the mobile and wireless smart phone space.
- Is Google a one-trick pony? That's a claim more than one Microsoft executive has made to dismiss the search giant, whose alleged one trick, its paid keyword business, has helped the company earn some $17.6 billion last year in online advertising. At about 70 percent in the United States, Goog...

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